Going green with Greenbaud 
Like many companies, Blackbaud Inc.’s focus on green started as a grassroots effort, spearheaded by just a couple of employees with a passion for the idea. Based in Charleston, S.C., Blackbaud is a software company that primarily develops programs for nonprofit organizations, but also environmental, health care and educational institutions among others. The company has offices around the world, including in San Diego.

Known as Greenbaud, the employee-led group has 10 team leaders, including Brian Cook, the chief green officer (great title, by the way). Greenbaud is not a formal part of the company and doesn’t have a budget, but employees do their best to share their green message. They meet during lunch and try to make meetings flexible so the commitment is manageable, Cook said.

Cook has been the “chief greenie” for about a year (another great title). With a background as a project manager, he was a likely candidate to lead the group. And Cook has an interest in being green and protecting the environment, although he wouldn’t describe himself as a “liberal, treehugger,” he said.

In fact, that’s part of the perception he’s trying to change among employees at Blackbaud. A major focus of Greenbaud is education and helping employees see how even small changes in their homes and offices can have a big impact on the environment – they don’t have to turn into treehuggers.

At home, Cook is recycling and amazed at how much less trash his family generates. He’s trying to remember to carry his reusable bags into the grocery store and is switching out light bulbs to a more energy-efficient variety.

While Cook has a personal interest in exploring rainwater technology, water management and electricity generation, such as solar power, he stresses people don’t have to take on big, expensive or time-consuming green projects.

“I’m about being smart and often being smart and green are the same thing,” Cook said. “It’s being smart about the way you do things.”

Some of Greenbaud’s accomplishments include:
• Eliminating Styrofoam cups from the break rooms. Plus, the sale of Greenbaud coffee mugs benefited local Toys for Tots and Good Cheer Fund charities.
• The company’s Educational Services department reduced the page count for workbooks its uses and ships by almost 40 percent.
• Setting up battery collection bins in break rooms.
• Hosting two cell phone recycling drives.
• Working to increase the average building temperate to 76 degrees. Blackbaud's total electrical bill can range from $40,000 to $52,000 (highest in the summer, of course), so the change in temperature saves the company about 10 percent in the peak cooling summer months.
• Hosting educational field trips, guest speakers and a Green Fair.
• Participating in a local Adopt A Beach program.
• Maintaining a Greenbaud Web site accessible to all employees via the company intranet.

Cook said he looks at this list of accomplishments when he gets discouraged about Greenbaud’s slow progress. Much of the team’s work is trial and error, but Cook is persistent and sticks to the mission – even when employees don’t show the level of interest he anticipated or management isn’t quite as supportive as he had hoped.

Cook offered the following tips for other offices on the path to green:
• Get some early wins and focus on what is feasible, such as recycling or eliminating the Styrofoam cups.
• Find a way to make it fun for people so you can get them to participate. Cook pointed to the beach cleanup, which also serves as a fun team building exercise and a good way to recruit new members to the Greenbaud team.
• Have some team leads to share the responsibility. Particularly if employees are volunteering their time, it’s important to spread the work around.
• Be creative in your approach.
• Find a sponsor at the executive level who can support your team’s efforts.

So, this month, a big Green Thumbs Up to Greenbaud and the employees who are making a difference one green step at a time.

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Free + Recyling = Great Idea! 
If you follow us on Twitter (@greenoffice), we posed a question related to our Earth Day blog post about starting small in your green office efforts: What are three green initiatives you can tackle that won’t cost the company any money?

One of the responses was freecycling in the office. That was a great suggestion that got me thinking about ways to engage your co-workers in freecyling.

• Have a book, CD or DVD exchange. Bring in the ones you no longer want and trade them for “new” items. You have new DVDs to watch this weekend and you haven’t spent any money or put trash in the landfill.

• OK, ladies, this one is for you. Just about all of us have been (or will be) invited to a baby shower for a co-worker. What if everyone brought gently used baby items instead of new baby blankets, sleepers and tiny T-shirts. It’s a great way to show the mom-to-be you care about saving the world for a new generation of little ones.

• Gather some co-workers and host a weekend yard sale. Donate the money you make to a local environmental cause or use it to launch some green initiatives in your office, such as giving each employee a reusable shopping bag or coffee mug.

• For the parents in your office, organize a toy swap. Even the most interesting toy loses its appeal after a few weeks, so trade toys with another parent for a month. The kids have something new to play with, you haven’t spent any money, and when the kids get their own toys back next month, it will be like they got something new.

• The same toy swap concept can be applied to adults. Who hasn’t, at some point, used a piece of exercise equipment as a clothing rack or wondered what to do with those roller blades buried in the back of the closet? Trade equipment with a co-worker. Tired of your treadmill? Trade it for a co-worker’s exercise bike – you’re literally freecycling.

Our society tends to have a “throw away and buy new” mentality. Freecycling is a terrific way to reuse perfectly good items while reducing our carbon footprint (just think about the packaging trash you didn’t have to throw away because you got something used instead of something new).

Please share your ideas for how to freecycle in the office. We’d love to share – or in this case, freecycle – more suggestions.


I can’t remember the last time I used a phone book to look up a telephone number. Normally, I’m sitting at my computer, so I just pull up the Yellow Pages online. But recycling the phone books that come to your home or office takes extra work – you can’t just toss them in with the newspapers and office paper.

So, YellowPagesGoesGreen.org is a great way to eliminate the waste generated by the phone book. A college student in Missouri who was overwhelmed by the number of phone books delivered to his house started this movement. It’s a similar concept to the National No-Call Registry, allowing consumers to opt out of receiving a thick paper phone book.

According to the Web site, more than 500 million phone directories are printed each year. To produce those books, 19 million trees need to be harvested, 1.6 billion pounds of paper are used and 268,000 cubic yards of landfill are taken up with phone books.

Simply sign up (for free) at YellowPagesGoesGreen.org and the organization will contact the local telephone company with your name and address and tell them to stop delivering a phone book to you.

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Start small in your office for big results 

Image courtesy / www.ecosherpa.com

Happy Earth Day! Today is the day we take a moment to appreciate all Mother Earth gives us and resolve to do a better job of returning the favor.

While so many of us have made incredible strides in our efforts to live a greener life, many of us have a long way to go. Individuals can certainly lead the way on this front, but businesses have an even bigger responsibility – and often a bigger platform – in which to encourage a green lifestyle.

Last week I had a conversation with a business owner about making his office more environmentally friendly. Many of the products he uses for his business are green, but the office itself needs some improvement on that front (no paper recycling, throw-away cups by the coffee pot).

While this business owner wasn’t opposed to bettering the environment, he questioned the finances – why pay someone to gather the recycling when it can be tossed in the trash? It’s a valid question for businesses concerned about the bottom line, particularly in our current economic climate.

The warm fuzzies of knowing you’re helping the environment doesn’t pay the bills so how best to convince companies to go green?

It starts with the employees. If your boss is hesitant to implement some green initiatives, show him or her why it makes sense. And, Earth Day is the perfect day to begin.

• Gather like-minded co-workers and form a green team. Have lunch together and plan your strategy.
• Start small. What are three green initiatives you can tackle that won’t cost the company any money? Those could include asking everyone to shut down the desktop computers at the end of the day to conserve energy. Ask your co-workers to bring a coffee mug from home instead of using the Styrofoam cups. Put a box near your desk for batteries, e-waste and other hard-to-recycle items and volunteer to take them to the nearest collection agency once a month.
• Track the savings. For example, figure out how much the company is saving when employees print fewer documents – it’s a savings of printer ink, paper costs and printer maintenance.
• Once you have a few months of results, schedule a meeting with your boss and present a proposal for a green office. Provide statistics and hard data to demonstrate that with a little upfront cost, the company could be saving money. And again, start small. Ask that a small amount of money be dedicated to green efforts. As your boss sees the benefits, the budget will most likely grow.

If you work for a small company where the boss’ office is just down the hall, this might be a little easier. But even if your company is large, you can take the same approach and start with the branch manager or department supervisor, who can help you work your way up the chain of command.

For inspiration, we give a Green Thumbs Up to The Center for Natural Dentistry in Encinitas, Calif., north of San Diego. The center is a holistic dental practice “integrating natural procedures with traditional science-based dentistry.”

This dental practice chose April to announce its green initiatives, which not only include use of low-wattage fluorescent lights and low-flow toilets, but a host of other environmentally friendly practices:
• Eco-friendly cleaning solutions.
• Reusable towels to reduce waste.
• On-site, energy-efficient laundry facility to reduce waste.
• Bio-hazard disposal policies to ensure toxic chemicals (such as mercury) don’t pollute the environment.
• Comprehensive Patient Protection Program to ensure mercury vapors don’t pollute the air or patients’ lungs.
• Paperless records to reduce paper consumption and waste.

Please share the ways in which you’ve initiated the green movement at your office. We’d love to hear your ideas.

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Be open to green opportunities  

photos courtesy Port of San Diego

When it comes to implementing green policies and practices at your business or organization, much of the success depends on being flexible, open to change and willing to work with like-minded businesses. That’s a lesson from the Port of San Diego and its Green Port Program. The port achieved a number of its goals for the first year of the program, but was willing to adapt and partner.

The Green Port Program covers six areas: water, energy, air, waste management, sustainable development and sustainable business practices.

Kelly Makley, associate environmental specialist in the port’s Environmental Services Department, said the port intended to have a green purchasing policy in place by the end of 2008. “It was one of those things that was taking a lot longer than we thought, but it ended up being a good thing,” Makley said.

Working closely with the port’s Procurement Department, the goal was to assess and consider environmental impacts during the procurement process and make selections that would have the least detrimental impact on the environment. “We thought it would be easy,” Makley said. “We started working on it and realized how much it was going to change the way the Procurement Department does business.”

Rather than tossing out the whole idea, the port was flexible and decided to test its plan internally, trying out some products, such as recycled paper and toner cartridges as well as some hybrid vehicles. “We’ll take this year to test it out internally in the Procurement Department, so when we go to the (port) board at the end of 2009 or in early 2010, we’ll have the data to give them,” Makely said.

And then there are the surprise opportunities that make going green a truly worthy endeavor.

One of the Green Port Program’s most exciting initiatives, Makley said, was forming a partnership with San Diego Gas & Electric. The two signed a memorandum of understanding to work together on energy issues. The public utility company conducted an energy audit and created an Energy Road Map with recommendations for how to retrofit the port facility to make it more energy efficient.

SDG&E recommended about $120,000 of retrofits, including changing out light fixtures and using a Vending Miser, a product that manages power usage of a vending machine by monitoring temperature changes and whether someone is in the same room. Modifications to outdoor lighting and the some use of solar panels also were on the list of recommendations.

The best part is SDG&E offers loans to fund these retrofits. For example, Makley explained, SDG&E would loan the port $1,000 for a new energy-efficient light fixture. The savings on the port’s energy bill goes back to SDE&G to repay the loan. Once the loan is repaid, the port will start seeing that savings on its bill.

“SDG&E is interested in working with public entities,” Makley said. “SDG&E has to increase its renewable energy use, so it’s trying to be proactive and work with people like us to be more efficient.”

The port also partnered up with Nissan and SDG&E to showcase Nissan’s new line of electric cars. The port hosted a news conference on its Broadway Pier earlier this month and community leaders took the vehicles for a spin. San Diego is one of the first markets to try out the new electric vehicles. And Makley said she expects the port will test a couple. By adding 13 hybrids to its fleet last year, the port has saved 550 gallons of fuel.

In your company’s efforts to go green, what surprise encounters have you had? Did you partner with another business or organization to achieve your green efforts?

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Green Office Profile: Sprint  

A big Green Thumbs Up this month to Sprint. At the Sprint headquarters campus in Overland Park, Kan., the company has been committed to green efforts for a number of years. When the headquarters was constructed about 12 years ago, it turned a water recapture system into a duck pond that houses a variety of wildlife and captures water runoff from the 225-acre campus. The company does composting on site (pictured below), and 75 percent of the HQ energy use comes from wind power.

But that’s just some of the many ways Sprint is green. The Green Office Blog talked with Alicia R. Martin, sustainability manager, real estate for Sprint, and Alex Hahn, Sprint community and public relations manager, about the company’s green efforts. Martin shared a long list of green initiatives, including green parking, composting, an energy management program, waterless urinal trials, LED garage lighting trials, a bicycle commuter incentive program, prairie grass restoration, natural pesticides, green cleaning and discounted refills for drinks in reusable cups.

An important part of Sprint’s green office program is executive-level support. Even though the company has been focused on the environment for more than a decade, CEO Dan Hesse – who joined Sprint in December 2008 – has made it a top priority. “He made it clear to all that the environment is and will be a key priority for Sprint and he published it as one of the pillars of his corporate scorecard,” Martin explained. This kind of executive support, she added, is one of the best ways Sprint has been able to maintain its focus on green efforts.

Show them the money
In this down economy, businesses may be tempted to cut “unnecessary” items, such as recycling programs or switching to energy-efficient light bulbs. But Sprint has shown green efforts can save companies a sizable amount of money.

• In January 2008, Sprint removed all foam cups from break rooms across the nation and offered reusable cups to interested employees. The savings: $135,000 a year. And this effort kept 5 million cups a year out of the trash.
• Last year, the company implemented Sprint Mobile Workforce, which allows employees the opportunity to work from home. Not only does it foster work/life balance and give employees greater flexibility, it saved Sprint $20 million annually.

As Martin pointed out, it’s tough to argue with policies and practices that save millions of dollars.

Think before you print
Most offices use plenty of paper, and Sprint was no exception. Martin said printing less was one of the easiest ways to make the office greener.

• Think about which documents are really needed in hard copy form.
• Use virtual or online tools. Sprint’s iDigitize program encourages employees to use PDF printing to desktop or eCopy Desktop as well as scanning or e-mailing documents.
• Fax from the desktop, using WebFax or other software.
• Eliminate cover pages.
• Use laptops. Hahn said Sprint likes to use PowerPoint presentations, but instead of printing a copy of the presentation for everyone, employees simply bring their laptops to the meeting and follow along on the computer.

In 2007, Sprint purchased 59 million fewer sheets of 8 ½ x 11 paper. The savings: $295,000 annually, not to mention saving about 7,000 trees.

Good-bye, trash cans
Hahn works in the company’s Reston, Va., office where desk trash cans have been replaced with recycling bins. The goal is to change employees’ habits, he said. It gets them consciously thinking about whether they should throw something away or recycle it.

Martin said the Sprint HQ will be eliminating a similar trial program on a smaller scale. The short-term goal is to recycle more, she said, but the ultimate end goal is to see recycling numbers go down because the company is simply using less.

Start small
It can be easy to get wrapped up in the green movement and think you have to take on the biggest project, but Martin advises to start small.

“Do not get caught up in trying to have every initiative and every program perfect before rolling it out. Take small steps when and where you can, track your metrics from the very beginning and add new programs as opportunities arise. Eventually, the small steps and new efforts will evolve into a robust program that you and your company can be proud of. “

Want more info on Sprint? Follow the company on Twitter @SprintGreenNews.

If your company would like to be featured as a Green Office Profile, send an e-mail to holly (at) hollyannfisher.com.

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